How to see what’s happening on your

  • 📊 check the basic data in the Data tab of your
  • 📈 connect Google Analytics to see individual link clicks and more  (available with neontoolsPro 🚀)
  • 📉 connect a Meta Pixel to see data in your Meta Business Manager  (available with neontoolsPro 🚀)

If you haven’t used Google Analytics, nor a Meta Pixel before, we suggest to start with Google Analytics, as it is much simpler to set up and easier to use.


How to see individual link click data in Google Analytics

Connect Google Analytics

Individual link click data is only visible in Google Analytics (for now), so the first step is connecting Google Analytics with your (like in this tutorial).

Make sure that you are using a Google Analytics 4 property.

Once connected, neontools will send an event to your Google Analytics Property every time a link is clicked on your

This event is called “click” and has multiple parameters like:

  • link_url: The URL your link points to
  • link_classes: The type of link that was clicked like a social link, a big or small block, etc.



Tracking individual link clicks in Google Analytics

This guide will show you one simple way of doing it, but you can of course go crazy and do different things!

  1. Log in to your Google Analytics account.
  2. Click on Reports in the sidebar.
  3. You should land on the Reports snapshot page.
  4. Go to Events in the Engagement menu.
  5. For now you don’t see much useful info, which is why we’re going to customize this report.
  6. Click on Customize report in the top right.
  7. This should open a sidebar on the right. In that sidebar, click on Dimensions.
  8. Now click into the Add dimension search field, search for “Link URL” and select it.
  9. Then click on the 3 dots on the right of Event name and Remove this dimension.
  10. Now click on Apply in the bottom right and then on Save in the top. Click Save changes to current report and confirm (you can also save it as a new report if you like).
  11. Going back to the report now, you should see each URL individually and the amount of clicks it received.


That’s it 🙂

As mentioned before, you can of course spend much more time to customize the report even further.




All tutorials

for specific answers
before you start
set up your account
how to upgrade to neontoolsPro
boost your tools
Post Automator
automate your Social Media
URL shortener
microlanding pages / link in bio link clicks
tracking individual link clicks + Google Analytics
track your page with GA4 + Meta Pixel
track your page with Meta + Matomo
track your page with Meta
Collect emails
collect emails directly from your
Custom Domains
add custom domains to or
Social Audit
influencer analyzer and collections
Hashtag Analyzer
for Instagram™ hashtags
Interest Browser
for Facebook™ Ads
Reach Calculator
for social media campaigns
UTM Generator
to track your links
QR Code Generator
create offline links
Browser Extension
for & Social Audit


Why we built neontools

We built because we were overwhelmed by the number of marketing tools we were using to help our clients. The platform, therefore, provides all these classic and essential marketing tools in one place.



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